Last year, there was a huge TikTok trend that promoted Al Rehab’s Choco Musk perfume as the IT fragrance for the IT girls. I never enjoyed being a slave to trends, so I usually avoid them like the plague. However, my YouTube channel features a ton of fragrance reviews, so I figured I’d learn more about Al Rehab and figure out what’s the big deal with their perfumes. I had to know for myself: are Al Rehab scents worth trying?
As it turns out, Al Rehab is a company under the Al Rashad parent brand based in Ohio. According to the Al Rashad website, the Al Rehab perfumes are sourced from UAE, Saudi Arabia and Yemen. The products feature both concentrated oil (alcohol free) formulations, as well as denatured alcohol in the spray formulas. The sprays are determined to be halal (approved for use by Muslim customers). The company has a wide range of scents in both spray and rollerball dispensers. I checked the Al Rashad website, as well as Amazon and Fragrantica, to see reviews and fragrance notes for some of the most popular scents available through the Al Rehab brand. Most of the reviews were overwhelming positive, and the fragrance notes had me intrigued.
After doing a far more exhaustive than expected level of research, I purchased several scents from the line. I got 5 fragrances: Dalal, Dehn Al Oud, Musk Rose, Sabaya and Soft. I purchased three of them – Dalal, Dehn Al Oud and Sabaya – in a gift set, but the set is no longer available (it is still possible to purchase them, just separately). You may have noted that Choco Musk was not one of my purchases: while I thought it could be a nice fragrance to have in my rotation, I wasn’t convinced that I wanted to wear such a popular scent right now. Also, I’m a little picky about my gourmand fragrances: anything too “sweet” smelling tends to annoy me. So I decided to focus on the scents that seemed to fit my typical preferences, and I’ll review Choco Musk on another day.
I wore each of these fragrances and, though the scents vary wildly in their notes, I did notice a few things that each of Al Rehab’s perfumes had in common:
- Insanely affordable. Each of the perfumes I bought were from Amazon, and they cost less than $8 each. In fact, the price of the trio gift set (Dalal, Dehn Al Oud and Sabaya) averaged out to $4 USD per roller ball. The “priciest” of the fragrances I bought was Soft at $5.20 USD! On the Al Rashad website, the prices are similar, landing somewhere between $5 USD and $8 USD per fragrance. I didn’t do the all of the math to compare these perfume prices to some of the other “bargain” perfumes I’ve tried (comparing cost per ounce seemed specious, especially once you read the next bullet point). But, as far as the costs of getting new fragrances goes, the financial investment is quite low.
- Minimal product application needed. Since these scents are concentrated, I used a light hand to apply them, and I could easily smell the various top, mid and base notes of the fragrance while wearing them. Sometimes, when I purchase a “bargain” perfume, I have to apply liberally or pair with other products (like companion body washes, oils or lotions) in order to get a “sense” of the fragrance. That is not necessary with Al Rehab: dabbing a bit on the pulse points is sufficient to experience the complexities of the perfume. Which leads to my next point . . .
- Lovely sillage. These fragrances will get compliments, even when applied lightly. You don’t have to ask anyone, “How do I smell?”: if they aren’t congested, they will pick up on your fragrance easily. Consider this when applying: you may want to use significantly less if you’re going to the office or any other space where heavy perfume is not encouraged. For what it’s worth, the scents themselves aren’t “heavy”, but a heavy application can take them from lovely and fairly perceptible to bold and impossible to ignore. But what good is great sillage on its own? The sillage is always best when it’s paired with . . .
- Incredible wear time. Full disclosure: while each of these scents can be purchased as a spray, I chose to do the concentrated rollerball dispenser for each. I wanted to ensure that the dispensers and, hopefully, the formulation, for the perfumes were fairly equal. I applied these in the morning and could easily smell them 8 to 12 hours later. NONE of these scents faded on me. I don’t consider myself someone that struggles to keep a fragrance vivid on my skin; however, there have been times where I applied a lovely perfume that has completely vanished within 4 or 6 hours. I generally expect about 1 hour of wear time for every $20 USD I spend on a fragrance. If I purchase a perfume for $100 USD, I expect to be able to detect it on my hair, clothing and (hopefully!) my skin in 4 or 5 hours. If I spend more, I expect the scent to last longer. For scents that are less than $20 USD per bottle, I fully expect that I will need to reapply every hour or so. Imagine my surprise when these $5(!) scents lasted all day. I wish other perfumers would take notes!
So, I’m back to the question I posed earlier: are Al Rehab’s perfumes live up to the hype? I can confidently say “YES!” I’m still in awe of how the company manages to offer such lovely, high-performing scents for such a nominal cost. In any case, I won’t look the gift horse in the mouth: I’m thankful for Al Rehab, and I won’t question how they do it! My most recent video is a review of Al Rehab’s Soft: you can check it out here. I’ve also embedded the video below. If you are interested in the other four reviews, they are linked in the cards as well as below the embedded video:
Have you tried any of Al Rehab’s scents? If so, which was your favorite? I’d love to hear all about it in the comments below!
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